Insights from Saneesh S Sanal

Saneesh S Sanal is co-founder and COO of Incredible Visibility, where he runs operations, delivery and long-term client partnerships. He has worked in software since 2010.

Saneesh S Sanal

Co-founder and COO

Bio

Saneesh co-founded Incredible Visibility in 2016 and runs the company as COO. Most of his time goes into aligning engineering teams, shaping product direction and making platform decisions, so the systems IV builds stay stable as clients grow. He started as an ASP.NET and C# developer in 2010 and moved into project delivery before co-founding IV. At IV he has led an 8+ year partnership with a DTC brand that grew from $15K to $45M, and fintech middleware that ran across 330+ retail locations in 10+ US states. He is a founding partner at Mayavi, our AI agent platform for chat, voice and social channels, and a founding member of Blind Weight, our digital health product for eating disorder care, patented in Canada and Australia with a US patent pending. On Blind Weight he owns product strategy and turns requirements into shipping specs. He writes about engineering partnerships, AI in operations and building products that last.

Areas of expertise

  • Operation and Delivery
  • Engineering Partnership
  • Product Strategy
  • AI in Operations
  • Digital Health Products
  • Platform Modernization
  • Stakeholder Management

Experience

In software since 2010, at IV since 2016

Selected work

  • Mayavi
  • Blind Weight
  • HRMTrack
  • FormsLead
  • 8+ year DTC commerce partnership($15K to $45M)
  • fintech middleware across 330+ locations
Articles

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