First Step Counseling: Transforming Mental Health Service Accessibility

UI/UX Design
Web Development
Search Engine Optimisation
Lead Management
Healthcare Technology

about Project

Client
First Step Counseling
Industry
Healthcare
Language & Platform
React
PHP
Jira
Bitbucket
Figma
Material UI
Headless
Duration
Services
Project Details

First Step Counseling enhanced its online presence with a comprehensive website designed to facilitate easy appointment bookings with mental health experts. IV developed a robust lead management system equipped with a complex algorithm to prioritize appointments effectively. The platform also supports real-time updates for physician profiles and integrates advanced SEO strategies to improve online visibility and patient engagement.

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Overview

First Step Counseling offers a broad spectrum of mental health services. To improve patient access and management, IV developed a website that not only simplifies the appointment booking process but also includes a sophisticated lead management system to enhance operational efficiency and client care.

Challenges

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Accessibility

Description

Physician accessibility was limited, complicating appointment bookings.

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Volume Management

Description

Increased patient volume made tracking appointments cumbersome.

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Lead Conversion

Description

Converting leads into lifelong customers was challenging due to inadequate lead prioritization.

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Profile Updates

Description

Frequent changes in doctor profiles required continuous updates.

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Brand Differentiation

Description

A competitive market and minimal online visibility hindered brand building and lead generation.

Tailored Design and Development Solutions for Every Challenge

1

Target Audience Research

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2
Target Audience Research

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3
Target Audience Research

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4
Target Audience Research

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1

Streamlined Booking

Simplified appointment booking through an enhanced user interface on the FSC website.

2

Advanced Tracking

Implemented a lead board to display all inbound communications, improving response times and interaction.

3

Algorithm Implementation

Developed a complex algorithm to prioritize leads, enhancing lead conversion efficiency.

4

Dynamic Profiles

Integrated a dynamic website database for real-time updates to doctor profiles.

5

SEO and Marketing

Executed strategic SEO optimization and Google Ads campaigns to boost online presence and differentiate the brand in a competitive market.

Average Conversion Rate
Traffic Generated

Achieve Higher SEO Keyword Ranking

Leveraging technology to make mental health services more accessible and responsive, setting new standards in patient care and operational efficiency.

Employing Advanced Tools and Technologies to Create Timeless Solutions

First Step Counseling: Transforming Mental Health Service Accessibility

UI/UX Design
Web Development
Search Engine Optimisation
Lead Management
Healthcare Technology

First Step Counseling enhanced its online presence with a comprehensive website designed to facilitate easy appointment bookings with mental health experts. IV developed a robust lead management system equipped with a complex algorithm to prioritize appointments effectively. The platform also supports real-time updates for physician profiles and integrates advanced SEO strategies to improve online visibility and patient engagement.

Client
First Step Counseling
Industry
Healthcare
No items found.

Strategy & Discovery

First Step Counseling offers a broad spectrum of mental health services. To improve patient access and management, IV developed a website that not only simplifies the appointment booking process but also includes a sophisticated lead management system to enhance operational efficiency and client care.

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Challenges

logo

Accessibility

Description

Physician accessibility was limited, complicating appointment bookings.

logo

Volume Management

Description

Increased patient volume made tracking appointments cumbersome.

logo

Lead Conversion

Description

Converting leads into lifelong customers was challenging due to inadequate lead prioritization.

logo

Profile Updates

Description

Frequent changes in doctor profiles required continuous updates.

logo

Brand Differentiation

Description

A competitive market and minimal online visibility hindered brand building and lead generation.

Leveraging technology to make mental health services more accessible and responsive, setting new standards in patient care and operational efficiency.

First Step Counseling: Transforming Mental Health Service Accessibility

Project Brief

First Step Counseling enhanced its online presence with a comprehensive website designed to facilitate easy appointment bookings with mental health experts. IV developed a robust lead management system equipped with a complex algorithm to prioritize appointments effectively. The platform also supports real-time updates for physician profiles and integrates advanced SEO strategies to improve online visibility and patient engagement.

Client
First Step Counseling
No items found.

Solution

First Step Counseling offers a broad spectrum of mental health services. To improve patient access and management, IV developed a website that not only simplifies the appointment booking process but also includes a sophisticated lead management system to enhance operational efficiency and client care.

Average Conversion Rate
Traffic Generated

01
Organic Revenue Increase of 200% YoY

In today's landscape, no business can afford to overlook Search Engine Optimization (SEO). SEO should play a crucial role in your online marketing strategy as it aids people in discovering your online presence, ultimately leading to increased sales over time.

02
Organic Sessions Up By 115% YoY

In today's landscape, no business can afford to overlook Search Engine Optimization (SEO). SEO should play a crucial role in your online marketing strategy as it aids people in discovering your online presence, ultimately leading to increased sales over time.

03
Doubling Up on Ranking Keywords

In today's landscape, no business can afford to overlook Search Engine Optimization (SEO). SEO should play a crucial role in your online marketing strategy as it aids people in discovering your online presence, ultimately leading to increased sales over time.

Challenges

logo

Accessibility

Description

Physician accessibility was limited, complicating appointment bookings.

logo

Volume Management

Description

Increased patient volume made tracking appointments cumbersome.

logo

Lead Conversion

Description

Converting leads into lifelong customers was challenging due to inadequate lead prioritization.

logo

Profile Updates

Description

Frequent changes in doctor profiles required continuous updates.

logo

Brand Differentiation

Description

A competitive market and minimal online visibility hindered brand building and lead generation.

Incredible Visibility

Incredible Visibility

Firststep

First Step Counseling enhanced its online presence with a comprehensive website designed to facilitate easy appointment bookings with mental health experts. IV developed a robust lead management system equipped with a complex algorithm to prioritize appointments effectively. The platform also supports real-time updates for physician profiles and integrates advanced SEO strategies to improve online visibility and patient engagement.

Services
Year
Client
First Step Counseling
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First Step Counseling offers a broad spectrum of mental health services. To improve patient access and management, IV developed a website that not only simplifies the appointment booking process but also includes a sophisticated lead management system to enhance operational efficiency and client care.

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